A new gas hydrate reservoir stimulation method of in-situ fracturing with transient heating is proposed, in line with analysis of the technological bottlenecks faced by marine gas hydrate production. This method injects the developed chemical reagents into a hydrate reservoir through hydraulic fracturing, releasing heat during the chemical reaction to increase the hydrate decomposition rate. The chemical reaction product furthermore has a honeycomb structure to support fractures and increase reservoir permeability. Based on the geological model of natural gas hydrate in the South China Sea, three development methods are simulated to evaluate hydrate production capacity, consisting of horizontal well, fractured horizontal well and in-situ fracturing with transient heating well. Compared with the horizontal well, the simulation results show that the cumulative gas production of the fractured horizontal well in one year is 7 times that of the horizontal well, while the cumulative gas production of in-situ fracturing with transient heating well is 12 times that of the horizontal well, which significantly improves daily efficiency and cumulative gas production. In addition, the variation patterns of hydrate saturation and temperature-pressure fields with production time for the three exploitation plans are presented, it being found that three sensitive parameters of fracture conductivity, fracture half-length and fracture number are positively correlated with hydrate production enhancement. Through the simulations, basic data and theoretical support for the optimization of gas hydrate reservoir stimulation scheme has been provided.